LOVE, Vera Wang is a commissioned campaign for Zales promoting the Vera Wang LOVE Collection during the height of the pandemic. Designed to feel culturally honest and tonally right for the moment, the work centers on real couples in real settings, leaning into intimacy, vulnerability, and the rawness of everyday connection. Shot with a restrained, editorial approach, the campaign treats love as documentary and fashion image at once, creating press-ready portraits that feel personal, elevated, and timeless.






