CAMPAIGN SYSTEM

PEAR BOUTIQUE® CAMPAIGN SYSTEM STUDY, 2025

PEAR BOUTIQUE® CAMPAIGN SYSTEM STUDY, 2025

Campaigns are built through repeatable systems.
We develop proprietary narratives, characters, and visual frameworks that scale across image, motion, commerce, and culture.

[we focus on

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WE DESIGN CAMPAIGN SYSTEMS, NOT ONE-OFF ASSETS.

Our work is built to move across culture, commerce, and technology, scaling from concept to execution across campaigns, platforms, and physical space.

01

Art & Exhibition

Art & Exhibition

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Culture & Media

Culture & Media

03

E-COMMERCE & DISTRIBUTION

E-COMMERCE & DISTRIBUTION

Approach

START A CONVERSATION

START A CONVERSATION

START A CONVERSATION

We keep it simple and intentional. Every project begins with strategy, shaped by clear goals and honest conversations. We design with purpose, develop in sync, and focus on what matters — no noise, no filler. The result: work that’s sharp, fast, and built to grow.

STRATEGY BEFORE STYLE

IDEAS BUILT TO EXECUTE

IMAGE AND MOTION IN SYNC

AI AS A CREATIVE TOOL

BUILT FOR CULTURE

[Process

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WE BEGIN BY UNDERSTANDING YOUR BRAND, AUDIENCE, AND CULTURAL CONTEXT.THROUGH RESEARCH, REFERENCES, AND EARLY IDEATION, WE DEFINE THE CREATIVE TERRITORY BEFORE A SINGLE FRAME IS MADE.

01

CONCEPTS ARE TRANSLATED INTO VISUAL SYSTEMS.WE PROTOTYPE IMAGERY, MOTION, AND LAYOUTS TO TEST TONE, RHYTHM, AND NARRATIVE BEFORE FULL EXECUTION.

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WE EXECUTE ACROSS IMAGE AND MOTION WITH PRECISION.ASSETS ARE REFINED, TESTED, AND OPTIMIZED ACROSS FORMATS, PLATFORMS, AND USE CASES.

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WORK IS DELIVERED, DISTRIBUTED, AND SUPPORTED.WE STAY INVOLVED POST-LAUNCH TO EVOLVE, ADAPT, AND EXTEND THE SYSTEM AS NEEDED.

04

DISCOVER & STRATEGIZE

DESIGN & PROTOTYPE

DEVELOP & OPTIMIZE

LAUNCH & SUPPORT

[VEIW OUR PROJECTS

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PROPRIETARY CHARACTER I.P.

Built for brands seeking long-term narrative equity, not short-term noise.
We develop characters, worlds, and image systems designed to scale across campaigns, platforms, and time.

Studio

ANDREW ARTHUR STUDIO NEW YORK / PARIS WORKING GLOBALLY

Approach

I photograph fashion, culture, and live moments with clarity and intent. My work focuses on precision, presence, and images built to last.

©Balsakstudio 2024

@Luminasphere

@Luminasphere

@Luminasphere

@Luminasphere

@Luminasphere

@Luminasphere